Inner West Health Clinic had challenges of generating new business in the local area. Their campaign focussed on the people and the personalities behind the clinic and lots of organic content in advertising to create realistic and relatable rapport. Through working with the clinic in lead generation (from lead magnets, meta ads and other marketing) the business is able to meet the monthly target to welcome in new clients, Inner West Health Clinic’s marketing is a mix of stills, photography and reels / videos and stories.